The Beverage Information Group Insider Podcast - Powered by EPG Specialty Information

Join host Marina Velez in engaging conversations surrounding trends and data in the beverage alcohol industry. The Beverage Information Group (and parent company EPG Specialty Information) is an industry leader in data collection, analysis, and research for both on-premise and off-premise beverage retailers.

Listen on:

  • Podbean App
  • Spotify
  • Amazon Music
  • iHeartRadio
  • PlayerFM
  • Samsung
  • Podchaser

Episodes

Thursday Sep 28, 2023

On this episode of The Beverage Information Group Insider Podcast, the Director of Research, Marina Velez, has a conversation with Dave Cameron, a Consulting Leader and Professor in the Business use of Data Science and Analytics.  Today’s topic is The Value of Consumer Insights in Beverage Marketing, which is about channeling the power of consumer data and insights in developing a 360-degree perspective of the beverage alcohol customer to inform marketing campaign strategies that increase sales and market share.

Image

Your Title

This is the description area. You can write an introduction or add anything you want to tell your audience. This can help potential listeners better understand and become interested in your podcast. Think about what will motivate them to hit the play button. What is your podcast about? What makes it unique? This is your chance to introduce your podcast and grab their attention.

Copyright 2023 All rights reserved.

Version: 20240731